let the spin cycle begin…

The organizers of the Lexmark Indy 300 in Australia are in search of a new title sponsor.

This October’s race, which is part of the Champ Car World Series and Australian V8 Supercar Championship Series, will be Lexmark’s last as the title sponsor, ending a five-year contract, according to a report in the Gold Coast Bulletin.

More than 300,000 people attended the race last year, according to the report.

“They have been our longest running major sponsor ever, and we understand that large companies reassess these things on a periodic basis and make decisions that is best for their business model,” Indy Chairman Terry Mackenroth told the Gold Coast Bulletin.

Mackenroth told a different newspaper earlier this month that other companies have discussed taking over the sponsorship.

source: http://www.kentucky.com/101/story/100804.html

Be sure to highlight the fantastic international exposure from the amazing promotional efforts put forth by Champ Car… hmm
Ok then, how bout you just stick to the amazing local television coverage the company will recieve nationally leading up to the event! oh right.

Well, hey, for one weekend they will get a real bang for their buck!!

um… ya… good luck with that mates.


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